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JOHNNIE WALKER WHITE WALKER PROMO EVENT

Experiential Design

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Johnnie Walker was officially revealing the new White Walker chilled Scotch whiskey. The ask was to create a unique Photo-Op experience utilizing the official Iron Throne from the Game Of Thrones show. We incorporated a frosted Johnnie Walker walking man, staged decor elements and ice sculpture incorporating the new bottle to compliment the Iron Throne experience. 

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VICTOR IRAOLA CREATIVE • 2023

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